Salon-specific • Square-connected • Managed launch

Your salon deserves a better front desk backup than missed calls and voicemail.

Holly helps salons capture more booking opportunities, answer routine questions, and reduce front-desk interruptions — without making your team stop mid-service every time the phone rings.

Answers overflow and after-hours calls
Built for salon workflows
Square self-serve path live now
Other platforms can request review

The revenue-protection pitch

Many busy salons likely miss 20–40 calls a month between peak service hours and after-hours inquiries that land when nobody can pick up.

≈ 5 bookings If just five of those otherwise-missed calls each month would have turned into $150 appointments, Holly Core can cover itself.
Everything after that Each additional recovered booking is upside instead of quiet leakage to voicemail, no-shows, or the salon down the street.
This is intentionally framed as a conservative revenue example — not a brittle promise that every salon has the exact same call volume.

Built for salons, not generic call centers.

Holly is meant to protect booking opportunities when your staff is with clients, help cover after-hours inquiry volume, and reduce the interruption cost that drags down in-chair service time.

1

Captures real booking intent

Holly helps keep callers engaged when your front desk is busy, after hours, or away from the phone.

2

Handles routine questions

Hours, policies, basic pricing context, and booking guidance should not require a stylist to stop mid-service.

3

Launches with you

Excelsis helps configure the experience, instead of tossing generic software over the wall and hoping it sticks.

What Holly protects

  • Overflow calls when the team is already with clients
  • After-hours callers who are ready to book when the salon is closed
  • Front-desk focus during peak service windows
  • A more polished first response than voicemail roulette

Best-fit salons

  • Already use Square or are open to it
  • Miss calls during color, extension, or multi-service appointments
  • Care about experience, not just bargain software
  • Want a managed launch path instead of DIY setup chaos

What a Holly interaction can sound like.

This is a sample flow — not a fake promise that every salon sounds the same. The goal is to show the kind of calm, helpful front-desk backup Holly is designed to provide.

CallerI’m trying to book a color appointment this week. Do you have anything after work?
HollyAbsolutely — I can help with that. I can note the color service you’re looking for, confirm which stylist or time window you prefer, and route it the way this salon wants handled.
CallerI can only do evenings, and I need to know roughly what balayage starts at.
HollyGot it. I can share the salon’s current guidance, collect your details, and make sure your request lands in the right workflow instead of disappearing into voicemail.

A cleaner path from ad click to launch.

The Holly public site should explain the value first, then move qualified salons into a secure onboarding flow that collects what Excelsis needs to launch cleanly.

Step 1 — Learn

Salon owners land here from flyers, ads, or referrals and get a clear explanation of what Holly is and who it fits best.

Step 2 — Start setup

They answer a short intake form with salon name, owner/contact details, phone, and salon platform.

Step 3 — Secure onboarding

Square salons move straight into the secure portal today. Other platforms enter a professional review path so Excelsis can follow up intentionally.

Ready to see if Holly fits your salon?

Start the intake, tell us which salon platform you use, and we’ll route you into the right next step.

Pricing approach

Current public position: Square-based Holly launches currently start at $699/month plus setup for qualified salons.

We are not leading with a giant pricing grid yet. The site uses a light starting-price anchor so ad traffic is better qualified without boxing you into a rigid public menu too early.